Thursday, September 3, 2026

The Colorful 1955 Studebaker Speedster

I was shocked when I saw the first pictures of 1955 Studebaker hardtop coupes.  The beautiful 1953 and only slightly degraded (due to a minimally revised grille) 1954 coupe design had been plastered over with gobs of chrome trim.  There were splashy two-tone and even three-tone paint schemes.

I posted "What Were They Thinking?: 1955 Studebaker Starliner Facelift" here.

What had happened?  Mid-1950s American car fashions happened.  Studebaker marketers and product planners must have thought that their cars had to get "with it," follow those fads and fashions or risk losing sales.

Perhaps the wildest hardtop coupe facelift was the new Studebaker President Speedster, the firm's top of the line model.  Speedsters were listed at $3,253, the next lower model, the President State hardtop coupe, listed at $2,456.  So the Speedster cost about one-third more.

Speedster production was 2,215, and a surprising number of these controversial cars have survived, given what can be found on Internet image searches.

Today's post presents some Speedster paint schemes found on the Internet.  As best I can tell, most or all were either standard options or were cars factory-painted to customer order.  In those days, many customers would order a car with specific items, then wait for its construction and delivery to their dealer.  Nowadays, most buyers simply buy cars of one "package" or another as found on the dealer's lot.

No captions below.  Enjoy (or don't) what you see.  I wonder... how often did two (or three!) tone paint schemes improve the appearance of a design?

Gallery

1955 Studebaker President Speeedster - Mecum Auction photo

1955 Studebaker President Speeedster - car-for-sale photo

1955 Studebaker President Speeedster - Bonhams Auctions photo

1955 Studebaker President Speeedster - car-for-sale photo

1955 Studebaker President Speeedster - car-for-sale photo

1955 Studebaker President Speeedster - unidentified photo source

1955 Studebaker President Speeedster - RM Sotheby's Auctions photo

1955 Studebaker President Speeedster - Hyman Ltd photo

1955 Studebaker President Speeedster - car-for-sale photo

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