All the models I saw in the various museums were small, 1/10 actual size and even smaller. I suppose their main purpose was to indicate actual proportions, something easily distorted in a stylist's rendering. For mass-production cars, a full-size model was essential for evaluation. But limited-production or even one-off designs could not be economically justified by that extra effort.
Note that one of the models pictured below was used for aerodynamic testing. The purpose was to gain a sense of airflow on various parts of the body. Determining the potential drag coefficient might not have been a primary task due to the difference in scale between the model and an actual car.
Click on images to enlarge (and for reading the museum's captions for the models).
Model of 1948 Ferrari 166 MM Barchetta by Touring (background here).
1949 Ferrari 166 MM Barchetta, Touring Superleggeria.
Two models: first, regarding the one to the right in the photo.
The caption states that it's from 1966 by Pininfarina and of the Ferrari Dino 206 GT.
Publicity photo of the Dino 206 GT prototype.
A 1967 Ferrari Dino 206 GT. Both examples lack the blended headlights seen on the model.
Caption for the model at the left of the reference photo: 1968 Pininfarina design P6.
Ferrari P6 concept model by Pininfarina. This was a engineless "pushmobile" that was exhibited, but did not directly see production. This model was used for aerodynamic testing.
Photos of the Ferrari Pininfarina P6.
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