Borgward's Large P100 Sedan

The last all-new model from Borgward was the P100, a large (by Borgward standards) 4-door sedan intended to compete with some Mercedes models.  According to the link, 2,530 were built 1959-61, at which point Borgward was rendered kaput.  However, production was continued in Mexico in the late 1960s.

Some credit the styling of the P100 to Pietro Frua, though this site devoted to Frua has a question mark [?] by the car (scroll down to 1959).  If Frua wasn't the stylist, then it is likely that another Italian or perhaps a German heavily influenced by Italian design did the work.  It certainly looks Italian in spirit with some late-1950s German touches.

Gallery

1961 Borgward P100 for sale.  Usually the diamond-shaped Borgward logo on grilles was uncomfortably large, but on the P100 it's surprisingly discrete.

Factory photo: note the Hamburg license plate.

Probably the same car seen from a different viewpoint.  The windshield is wrapped slightly and is quite tall, extending about to the high point of the roof.

Left side.  Very much a "three-box" design.  Little side sculpting or decoration.  The wrapped backlight window is perhaps the most Germanic touch.

Rear quarter view via Wikimedia.  The main side sculpting was a high fender line crease, the upper side of it becoming an extension of the belt line that transitions to a mini tail fin.  All this does provide some relief to potential side blandness (see the previous image), but the fins strike me as being a bit silly.  Rear end styling is slightly awkward because the round light assemblies clash with the rounded-rectangular chromework.  The fins also do not relate to other rear elements.