Chrysler Corporation's styling boss Virgil Exner was the leader of the tail fin charge, first with tacked-on fins for 1956 models. His redesigned 1957 line looked sensational and sold well. From then into the early 1960s tail fins on Chrysler Corporation cars were restyled almost yearly. In general, those new fin designs were not as good as the 1957 set, and sales faltered.
Exner suffered a massive heart attack in 1956 and his return to work was slow. During his recovery, other stylists did most of the facelifting and fin restyling. Exner remained partial to fins, and was disappointed when management ordered their deletion on some models. In the early 1960s he was eased out of his job.
To illustrate some fin variations late in their heyday, this post deals with full-size Dodge cars for model years 1960-1962.