Showing posts with label American Motors. Show all posts
Showing posts with label American Motors. Show all posts

Thursday, February 5, 2026

1968 "Pony Cars" -- Which One to Buy?

When not thinking very deeply or analytically, I sometimes think that there were ebb and flow periods in terms of quality of American automobile styling.  In some cases, ebb tides happened due to technological factors.  One instance was the mid-1930s, when "streamlining" yielded rounded forms that metal stamping  technology could barely support, while auto glass technology was still in the flat-panes era.

A "flow" time seems to have been the mid-1960s.  The tail fin fad was over, but government-mandated restrictions indirectly affecting shapes had yet to be imposed.  In particular, General Motors styling hit several high points because design honcho Bill Mitchell was hitting his stride.  Outstanding designs included 1964 and 1966 Buick Rivieras, 1967 Cadillac Eldorados, 1966 Oldsmobile Toronados, 1963 Corvettes, and the 1963 Pontiac Grand Prix.

Another mid-1960s American experience was the "pony car" (Wikipedia entry here).  The entry mentions some early '60s examples such as the Chevrolet Corvair Monza, but then moves into the era of this post's pony cars.

Our featured 1968-vintage models are the Ford Mustang, Plymouth Barracuda, Chevrolet Camaro, and American Motors Javelin.

First of the lot was the Mustang, introduced in the Spring of 1964.  Sadly, I was in the Army stationed in Korea at the time, and missed out experiencing the initial excitement first-hand.  By the 1968 model year, bustle back Mustangs had only been lightly facelifted, though fastback versions introduced for 1965 had an altered character.  Both are shown below.

Plymouth's Barracuda appeared about the same time as the Mustang.  But its styling (that I wrote about here) was not especially exciting, resembling in respects the Plymouth Valiant that it was based on.  A new Barracuda design appeared for 1967 with bustle back and fastback versions.

Chevrolet's Camaro appeared for the '67 model year.  It was based on the Chevrolet Nova "compact."  Its shared cowling structure dominated stylists' efforts to create a sporty Mustang-fighter.  The result was a slightly chunky look, but the theme with  lower cowling was applied successfully to a different package in 2010.

American Motors 1965-1967 Marlin was akin to Plymouth's first-generation Barracuda, being an obvious fastback variation of the firm's Rambler and Ambassador lines.  Javelin replaced it.  The 1968 Javelin was Rambler platform-based, but had different exterior cladding.

The 1968 Javelin appearance sets the stage for this post's theme: which pony car of that vintage would you have been tempted to buy based on styling alone.  The Gallery presents front-quarter, side view, and rear-quarter views of notchback and fastback versions of each model.  Where possible, I used photos of 1968 cars.  Otherwise, images of similar 1967 models were used to illustrate designs.

Front-quarter views below are a limited model set because front ends are the same regardless of the rear ends being fastbacks or notchbacks.

Gallery

1967 Ford Mustang coupe - car-for-sale photo
The basic shape is somewhat boxy.  The high hood and rather flat front add to this feeling, though the inset  headlights counteract this somewhat.

1968 Pymouth Barracuda - car-for-sale photo
A more graceful appearance ... rather feminine.  (Many guys like feminine-like cars along with their actual girlfriends.)  The two-segment grille was more similar to Pontiac's theme than General Motors might have liked.

1967 Chevrolet Camaro - Mecum Auctions photo
Front end on this Camaro is flat, nondescript.

1968 American Motors Javelin - Mecum
Not much of a bumper, but plenty of visual entertainment up front.  Another two-segment grille, but less Pontiac-like than Barracuda's.

1967 Mustang coupe - car-for-sale photo
Mustang's best feature for hood-loving me is the profile proportions.  Long hood, short trunk, and wide C-pillar.  Works well.  The fenderline flows, adding interest.  The side sculpting became a visual trademark for Mustang.  Interesting that there's no full-length sculpting or chrome trim to tie the front and rear visually -- very plain rear fender.

1967 Mustang fastback - Mecum
The fastback looks racier in profile.  But the added metal creates visual bulk counteracting raciness to some degree.

1967 Barracuda fastback - car-for-sale photo
Lighter profile than Mustang.  Fendeline flow is quite subtle.  Airier passenger compartment greenhouse than the fastback 'Stang's.

1968 Barracuda coupe - car-for-sale photo
The bustleback/notchback 'Cuda's greenhouse strikes me as being too delicate for a pony car, let alone any musclecar  variation.

1967 Camaro - BaT Auctions photo
Typical pony car profile proportions.  The side crease ties front to the rear.  Nice looking car, but rather generic design -- nothing striking about it.

1968 Javelin - Mecum
Proportionally short hood and long greenhouse.  C-pillar pretty heavy in this view.  Has mid-level crease tying the ends.

1967 Mustang coupe - car-for-sale photo
Now some rear-quarter views.  High rear fenders nest the trunk lid.  Tidy backlight window -- no drama here.  The dished-in panel above the bumper adds interest.  Three-piece tail light assemblies also became a  Mustang brand identifier.

1968 Mustang fastback - Mecum
The large backlight counteracts some of the visual bulk noted above.

1968 Barracuda fastback - car-for-sale photo
An "organic," flowing design from this angle.  Note the tie-in of the front C-pillar edge and the top backlight frame: professional touch.  Aft treatment is simple, but the thin bumper and sculpted panel are separated enough to create visual lightness.

1968 Barracuda - car-for-sale photo
All that is lost on the notchback Barracuda.

1967 Camaro - Mecum
The rear is tidy, but rather generic, like the rest of the design.  Nothing objectionable, mind you.  Nothing interesting or exciting, either.

1968 Javelin - Mecum
C-pillars become modest sail panels nesting the trunk lid.  This helps lighten C-pillar bulkiness.  Tidy rear end detailing contrasts the fussiness we find on today's designs.

All the designs shown here are nice aside, perhaps, from the too-delicate Barracuda bustleback.  Your taste will probably vary, but here is my two-cents take.  The Mustang's design seems too static.  The Barracuda is the prettiest, but a tiny bit too much so for me.  As noted, the Camaro is pleasant, but generic -- no excitement.  As for the Javelin, I would prefer a longer hood.  But otherwise, I have no serious complaints.  I would probably buy the Javelin for its looks.

Thursday, April 4, 2024

1965 (Rambler) and 1967 (AMC) Marlin


American Motors Corporation's 1965 Marlin (Wikipedia entry here) might have been a sucessful early follow-on to Ford's epic Mustang that was launched in the Spring of 1964.

The problem with the Marlin was its size.  AMC had two platforms available when the Marlin was developed.  The Rambler American was closer to the Mustang's size than the larger Rambler Classic, and in retrospect it would have been the better choice.  (The decision was made before the Mustang appeared, so perhaps its design and certainly its smash-hit popularity were not known to AMC at the time.)  The Ramble Classic platform made the Marlin a six-passenger-size rather than a true four-passenger car, clearly pushing it away from the emerging "pony-car" market segment.

I should note that when Marlins were new, I too thought they seemed too bulky, not really sporty.

Marlins were redesigned for the 1967 model year, being based on the even-larger new Ambassador platform.  Now it was essentially an attractive standard-size coupe, a placeholder for the much more successful Javelin that appeared for 1968.

Marlins never sold well, probably losing money for AMC.

Gallery

1964 Rambler Classic - Mecum Auctions photo
The basis for the initial Marlin.

1965 Rambler Marlin - car-for-sale photo
The door shape and A-pillar zone are those of the Rambler Classic, but the rest of the cladding is different.  Side-view Marlin features are the (slightly too-high) fastback, the aft side window shape, and the dab of two-tone paint framing those windows.

1968 AMC Ambassador - unknown source
The 1967 Ambassador, platform source for the '67 Marlin, was identical to this '68 model shown here, aside from the two side reflectors.

1967 AMC Marlin - BaT Auctions photo
For 1967 the "Rambler" tag was replaced by "AMC."  The fastback profile is more pleasing that the Classic-based design.  Plus, that fussy two-tone aft window framing is gone.

1965 Rambler Marlin - car-for-sale photo
The width of the passenger compartment is clear in this view.  Bulky-looking.

1967 AMC Marlin - BaT
Ambassadors were even wider than Rambler Classics, but the added width was mostly in the fenderline "shoulders."  The result was reduced visual bulkiness of the passenger compartment greenhouse.  Frontal styling was also improved,

1965 Rambler Marlin - car-for-sale photo
Another signature Marlin feature is the two-tone segment flowing downstream from the backlight window.

1967 AMC Marlin - car-for-sale photo
That was retained in the 1967 redesign.  Note the rear fender tips and taillight assemblies that seem to be carryovers from the previous design.  AMC stylists had to work with tighter budgets than those in Big Three carmakers, so it's possible that some tooling was reused here.

Thursday, March 3, 2022

Somewhat Separated Twins - Pegaso Thrill and AMC AMX

The cars featured below do not resemble each other closely, so "separated twins" might seem like an exaggeration.  Yet they do share some noteworthy characteristics.

These cars are the 1953 Pegaso Z-102 "Thrill" show car (some background here), and the 1968-1970 American Motors AMX (Wikipedia entry here).

Each retained the front half of a larger-production run automobile.  Each had a restyled aft half.  The Pegaso was built by the Italian carozzerria Touring, which based the frontal design on its low-production bodies supplied to Pegaso.  The AMX used the front half of American Motors' Javelin "pony car," but had a chopped-down, restyled rear.

Let's take a look.

Gallery

1953 Pegaso Z-102 Berlinetta by Touring
Most Pegasos with Touring-supplied bodies looked like this.

1953 Pegaso Z-102 Thrill showcar by Touring
The front half of the berlinetta design is retained on the "Thrill," though the grille bar arrangement differs.

Here we see the revised aft in near-profile.

And in three-quarter perspective.

1968 American Motors Javelin
This was the basis for the smaller AMX.  The designs are the same forward of the after cutline of the door, though grille details differ.

1968 American Motors AMX - Mecum Auction photo
The AMX grille lacks the Javelin's center divider.

Same car, right side.  The aft part has proportionally more C-pillar sheet metal and looks heavier than the Javelin.  The same could be said with regard to the Thrill -- compare to the similar pose above.

1968 American Motors AMX - Barrett-Jackson Auction photo
Not like the Thrill's rear window, but the sail panels here and the Thrill's fin-like rear fenders create a similar effect.

Monday, February 15, 2021

Cars With Broad Shoulders

An American styling fashion of the early 1960s was what might be termed "shoulders" -- a catwalk atop the fender.  According to something I read many years ago (perhaps in Automobile Quarterly, though I'm not sure), the concept was to "nest" the passenger greenhouse.  That wasn't the exact case, aside from a few instances.  But a number of car models did have fairly horizontal sheet metal areas extending outward from the window glass before bending downward as fender sides.

The examples I am aware of were cars introduced from the 1960 model year to the 1965 model year.  Thereafter, sides fell away from the bottom of the window glass in various more rounded or thinner fender forms.

Unless noted, images are factory-sourced or are of cars listed for sale.

Gallery

1960 Ford Galaxie
Ford stylists created a catwalk that also served as the top of a canted tail fin -- or perhaps a character fold.

1960 Oldsmobile Ninety-Eight
1959 Oldsmobiles featured something akin to tail fins.  But all General Motors brands save Cadillac shed these for 1960, most having flat aft lower bodies.  This Olds has perhaps the widest shoulders of the cars shown here.  Mecum auction photo.

1960 Chevrolet Corvair
Even the new, compact Corvair received the treatment, though in more rounded form.

1961 Lincoln Continental
Elwood Engel's classic Lincoln Continental design has narrow catwalks.  But their outer edges are slightly raised and topped by chrome strips.  This is a clear instance of nesting the greenhouse.  Mecum photo.

1961 Ford Thunderbird
Thunderbird shared the Lincoln's platform and body structure.  So it too has catwalks defined by chrome strips.  Via Mecum.

1961 Oldsmobile F-85
One of GM's new "compact" cars.  It too has a catwalk above some body sculpting.

1963 Mercury Monterey
Another example of a Ford Motor Company catwalk design.

1965 Rambler Marlin
The catwalk is narrow, but a Lincoln-like chrome strip can be seen.  That, too was a 1960s American styling fad.

1965 Ford Thunderbird
No chrome strip here, but the catwalk feature is retained.

1965 Chrysler New Yorker
Engel moved from Ford to Chrysler Corporation whose cars now began to receive 1961 Lincoln features such as catwalk shoulders and chrome strips.

Monday, June 8, 2020

Examples of Chopped-Off Style

I can think of only one example of an American car having its aft end drastically shortened in order to create a new model or new brand.  That was the American Motors Corporation (AMC) Gremlin derived from the AMC Hornet.

A slightly similar example is the General Motors "Aeroback" style found on some 1978 Buick and Oldsmobile models.  Some background regarding these poor-selling cars is here.

Aerobacks were created by putting an angular fastback on what was basically a bustleback design.  Due to the shaping details, the visual effect was that of a chopped-off rear end on four-door versions (but less so for coupés).

Gallery

A 1970 AMC Hornet 2-door, the basis for the Gremlin.

High rear quarter view of a 1971 Gremlin.

Side view of a 1972 2-door Hornet.

Side view of a 1971 Gremlin.  Gremlins were the same as Hornets forward of the B-pillars, though the aft door cuts differ slightly.  The Gremlin's wheelbase is one English foot (305 mm) shorter than the Hornet's.

Shown here are two 1978 Buick Century Custom 4-door sedans, providing a sense of Aeroback styling.


Two views of a for-sale 1978 Oldsmobile Cutlass Salon 4-door sedan.  The "chopped-off" appearance is due to the main plane of the fastback bending at the level of the side character line that is well below the car's beltline.  This visual continuity feature is normally good styling practice.  But here it fails because it makes the upper fastback plane too large and essentially too flat-looking -- what seemed to many viewers (including me) to be a chopping off of what might have been a longer body.

Here is a 1978 Oldsmobile Cutlass 442 that was listed for sale.  In this 2-door instance, the chopped-off effect is less obvious.  This suggests that the side windows and pillars of the 4-door sedan contribute to the effect.

Finally, a 1978 Pontiac Grand Am 4-door sedan showing the bustleback version of the body from which Aerobacks were derived.