Thursday, June 24, 2021

Studebaker's 1934 Redesign

Although the trend away from boxy 1920s designs had been underway for a few years, 1934 was a model year in America when the trend accelerated in the form of several brands' cars being redesigned.  Among them was Studebaker.

With some exceptions, Studebaker's 1934 basic design was typical of others for 1934.  Those exceptions included the 1934 Chrysler and DeSoto Airflows, Cadillacs and LaSalles, and Studebaker's own Land Cruiser model that I wrote about here.

Cadillacs and LaSalles featured all-steel bodies.  That is, their tops lacked a central fabric insert that was essentially standard for closed-cars of that era.  Studebaker bodies were typical wood-framed, metal-clothed examples.

Today's post highlights nothing unusual.  Rather, it presents examples of the 1933-1934 American norm.

Unless noted, photos below were from Studebaker.

Gallery

1933 Studebaker Commander Eight 4-door sedan
Aside from a slightly sloping windshield, the passenger compartment is typical of 1920s and early 1930s design.  Somewhat advanced touches (for the times) are the slightly skirted front fender and the sloped, faintly shovel-nose grille.

1933 Studebaker President Eight Roadster
An important Studebaker brand identification feature in the early '30s was the sad-expression oval headlight design.

1933 Studebaker President St Regis Brougham
Rear ends of Studebaker closed cars were vertical.  This example has a larger than usual trunk.

1933 Studebaker President Eight Limousine
Top of the '33 Studebaker line.

1934 Studebaker Commander Regal Sedan
Redesigned 1934 Studebakers were more rounded-looking 1933s.  All fenders now have some skirting and the rear is less vertical.  But the windshield angle is only slightly greater.

1934 Studebaker Commander 4-door sedan - Bonhams auction photo
Trunks are essentially standard equipment.  Commander and President models had inline eight cylinder motors and long hoods to accommodate them.

1934 Studebaker Commander 4-door sedan - for sale
The grille remained sloped, but the shovel-nose curve was eliminated.  Headlight lenses are conventionally round and placed in fashionable streamlined housings.  Front fenders are more elaborately shaped than in 1933.

1934 Studebaker Commander 4-door sedan - Bonhams
A brand identification feature for '34 is the two vertical chromes strips on the trunk.  Another is the taillight shape.

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